The cannabis industry is a progressive place in general, with more women in leadership roles and executive positions than other industries. One place that’s embracing gender equity to build the best staff they can is Savannah, Georgia based online retailer Smoke Cartel. Led by a female CEO and other women in key management roles, the digital head shop is excited to highlight some of the amazing women who make up their team.
Smoke Cartel’s controller loves talking to people about her work—just not as much as they love talking to her about it.
“When I share where I work, people usually light up and tell me a story from their past and their secret love for the industry,” she says.
After a day of making sure all the numbers add up for Smoke Cartel—no small task for a company that has recently gone public —Amy likes to relax with the assistance of some special pieces from the company.
“It was pretty special receiving a birthday bong, but I’d have to say, my pineapple piece is my favorite because I love the history and symbolism of the pineapple in the South.”
“Even as cannabis creates more jobs across the country, telling folks you work in the industry is likely to elicit a couple giggles,” says Smoke Cartel CEO Darby Cox.
Lately, though, there’s more excitement and curiosity to pair with the sidelong glances of the past.
“That’s just one sign among many of the wider acceptance and understanding of cannabis use,” she says—a trend the Smoke Cartel team does their best to contribute to, even if it is going to take some time.
“It’s certainly harder to change folks’ minds when they aren’t able to see the massive progress up close and personal,” says Darby. “Thanks to improved communication and the availability of online resources learning about cannabis, we are moving ever closer to a fully legal nation.”
As Smoke Cartel’s human resources manager, Mary is responsible for bringing new folks into the fold and making sure they stay happy and productive once they’re there.
One qualification she looks for? People who are passionate not just about the company, but about the cannabis industry as a whole.
“It’s really exciting to watch the formation of the cannabis industry and know that we can help shape it within our own communities as legalization becomes more and more widespread,” Mary says.
The fast-paced nature of the cannabis industry is a big draw for folks like Caroline, who manages the dropshipping department at Smoke Cartel. “The industry is brand new, and our even-newer company is expanding into new ventures, like dropshipping, every day,” says Caroline. “It’s exciting but also really challenging to keep up with so many new terrains.”
Luckily, navigating tricky terrain is something she gets to practice on a daily basis, right in the Smoke Cartel offices. “Our most efficient way of getting around the office is on scooters, and I have to duck under a dinosaur tail to get to my desk,” she notes. “I guess you could say there’s not a lot of anxiety about acting hyper-professional around here.”
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